In the end, there are only four ways to increase your total sales. The most effective of these – and also the least risky – is to sell more of what you already have to customers you already have. In this informative presentation, Ted Topping explains how to do exactly that by focusing on the internal factors that affect the success of your business – and the things that you can control. This session includes a wide range of examples that will be useful for dealers, distributors and manufacturers.