As products in the hearth industry become ever more sophisticated, the need to deliver a customer experience to match becomes ever more critical. In this fast?paced interactive presentation, consultant and author Ted Topping will share a wide variety of “best practice” customer experience ideas from outside our industry. When sharing carefully chosen examples from tourism, hospitality, retail and technology, Ted will be providing practical ways that you can harness the power of product, people, place and process in your business. Customer experience is taking things a step beyond mere selling. Manufacturers, distributors and retailers will benefit.