Creating the successful outdoor living environment takes more than choosing the right fabrics and grills. Those retailers that rise to the top of the competition understand the nuts and bolts of the entire process. Four-time James Beard award-winning author and outdoor cooking and entertaining expert Cheryl Alters Jamison and award-winning interior designer Barbara Templeman, ASID, will offer their expert advice and guidance on working with contractors and other professionals to ensure a satisfied customer and referral sales. Participants will learn: How to utilize and work with contractors, architects, landscape designers, and other professionals in effective exterior design How to generate referred business from residential design professionals Choice of inventory and effective display to maximize sales.